MHS Yearbook is marketing for a wider audience

Emma McGinley, Savannah Johnson, Chandler Hansen and Savana Hodge pose for a picture together in front of a display marketing the new Maryville High School yearbook.

Emma McGinley, Savannah Johnson, Chandler Hansen and Savana Hodge pose for a picture together in front of a display marketing the new Maryville High School yearbook.

While every high school senior class probably finds their yearbook “unique,” Maryville High School is trying to take the school yearbook to a new level this year by selling their yearbook to the community.

Defining Moments is the theme of this year’s Maryville High School yearbook. A core group of students on the yearbook staff, including, Chandler Hansen, Savana Hodge, Savannah Johnson and Emma McGinley, recently explained what they are planning for this year.

The staff is taking steps to market the yearbook in ways they say haven’t been done in the past. They have a Facebook page, they’re giving out bookmarks with order information, and they’re reaching out to the community to sell the yearbook outside campus.

“Ordering is available online, and anybody can order one,” Greene said.

The staff wants the yearbook to reflect the life of the school, which they believe will attract community members and alumni of Maryville High School.

While this yearbook has traditional elements to it, the leaders said they also wanted to include more input from students throughout the school.

“We wanted input from everyone and not just yearbook staff. We wanted everyone’s words. We interviewed a ton of students,” Savannah Johnson said.

The yearbook is split into different sections, and the staff is interviewing students in each section and asking a variety of questions related to the activities the students participate in throughout the year. Some questions were silly and others serious, the planners said.

Maria Greene, who is in her first year as yearbook sponsor, is working closely with the team of about 30 students as they begin collecting images and interviews for this year’s yearbook. They have to hit deadlines to submit photos, interviews and information for the yearbook.

“I want people to look at this, and it grab their attention,” Chandler Hansen said.

Savana Hodge says the pictures and quotes show the students where they were and what they were thinking as they were going through the defining moments of their high school years. “Each page has excitement,” she said. “You can relive the moments because you’re reading direct quotes.”

The yearbooks are $70 each. For information on how to obtain a 2010-11 yearbook, go to www.smart-pay.com or email mdgreene@ci.maryville.tn.us.

© 2010 blounttoday.com. All rights reserved. This material may not be published, broadcast, rewritten or redistributed.

  • Discuss
  • Print

Comments » 0

Be the first to post a comment!

Features