Maryville College to partner with Knox ivi for football broadcasts

Fans of Maryville College football will be able to watch the team’s games live via webcasts during the upcoming football season.

The Maryville College Athletic Department officials announced on July 21 that the Scots Broadcasting Network will partner with the online video company Knox ivi to offer Maryville College fans a variety of live internet video broadcasts of games, both home and away.

Plans are being implemented to broadcast approximately 80 athletic events during the 2010-2011 academic year, beginning with the USA South Athletic Conference’s Football Media Day hosted Aug. 3 at the College.

Knox ivi is an award-winning Internet video broadcast network featuring local content that aims to connect the people of Knoxville and East Tennessee with each other through high-definition video technology, innovative production capabilities and original programming.

“Maryville College Athletics is excited about our new partnership with Knox ivi,” said Athletics Director Kandis Schram. “It will provide us with the opportunity to showcase the talent and hard work of our many student athletes and enter the homes of our many fans, alumni and potential Maryville College students.

“Athletics is the front porch of Maryville College, and the broadcasting capabilities of Knox ivi will allow us to showcase that front porch and expand the MC brand,” Schram said.

Joe Dickey, president and co-founder of Knox ivi, called the partnership “strategic” and predicted that it would raise the profile of the college’s athletics programs locally, regionally and nationally.

“Knox ivi has created a digital platform to showcase the Scots in real time for an online audience,” he said. “It is literally sports on demand.”

Knox ivi’s game-day coverage of the Scots kicks off Sept. 4, when the Scots travel to Montgomery, Ala., to challenge nationally ranked Huntingdon College at 2 p.m. All football games will be broadcast, as well as all men’s basketball games played at home. Video streaming of games in the college’s other 13 sports will be determined in the near future.

A viewing schedule and game-day links will be posted on www.maryvillecollege.edu/athletics, as well as www.knoxivi.com on Aug. 3, in coordination with the company’s coverage of the USA South Athletic Conference’s Media Day.

Dickey said fans can expect to see multiple camera angles, in-game interviews, outstanding video and audio quality and state-of-the-art graphics to enhance the viewing experience.

Established in 2009, Knox ivi is a privately-held company headquartered in Knoxville.

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