The designer of a national line of totes and handbags is coming to personally launch her line at Dandy Lions in Maryville. What’s her interest? The gift shop sold out of her “Cinda b” line twice in a two week period.
Dandy Lions owner Joy Carver said the store’s new line has a unique story and is turning heads all across the country. “Cinda b is one of the fastest-growing handbag, travel bag, and tote companies in the country,” said Carver. “Offering hundreds of style and color combinations for girls on the go, each Cinda b item is designed personally with care by Cinda herself - for every day, anywhere, all the time.”
Since bringing the Cinda b line to Maryville over two weeks ago, Dandy Lions has sold out twice. The national office of the Cinda b company took notice - and took action, Carver said.
They have planned an event at Dandy Lions with the designer Cinda Boomershine herself. Dandy Lions will host the nationally-recognized designer with a “Cupcakes with Cinda B” party from 3 to 6 p.m. Thursday, March 4, at the store at 300 E. Church Ave., Maryville.
Carver said when she saw the line she decided to order some of the items to see how they would sell. She was amazed at how quickly her Maryville customers took to the Cinda b line. “We jumped in and decided to go for it, and sold out,” she said. “We wanted our product out a couple weeks before the official launch, and, when we called to reorder in the first week, they were blown away. They said, ‘Not only will we send a sales team, we’ll send the designer.”
The store owner said the Cinda b line is nationally recognized. “It just hasn’t hit Tennessee yet,” said Carver. “It’s really a big deal for us. It has been so well-received, we’re beside ourselves. It’s exciting.”
Carver said all Cinda b’s items are made in the U.S.A. “When a large, nationally-recognized handbag and tote line closed its doors in the United States to send production overseas, designer Cinda Boomershine took the opportunity with her growing company to make a statement,” Carver said. “She not only bought the newly-vacated production and distribution facility, but hired back all the staff who lost their jobs from the closed facility.”
Boomershine, a TBS and HGTV designer, created the line in 2004. The line is made up of machine-washable, water-resistant travel bags, totes and accessories in a variety of patterns and designs.
Dandy Lions is offering discounts on all the Cinda b products purchased during the launch party and will have give-aways every 30 minutes. “It will be a night to remember in downtown Maryville,” Carver said.
Carver said that during the down economy, many folks have opted to shop close to home, and this has helped Dandy Lions. “In the past two years, customer loyalty and spending are on the increase at Dandy Lions, which, according to customers, is a show of support for local businesses and local ownership,” she said.
The retail gift shop, located in the Historic Harper Memorial Library in downtown Maryville, has watched sales increase steadily while nationally spending has gone down. “We see more customers finding their perfect gifts here in Maryville. Our stationery and wedding business has seen great jumps as well, telling us that keeping money in a local economy is important to Blount Countians,” Carver said. “Every day, someone comments on the fact that having a local and hometown gift shop is important to them. We are proud to offer quality products so that our neighbors can reinvest in their own economy.”
For more information, call 865-977-5466 or on the web at www.dandylionsgifts.com.