Mary Beth West Consulting, a public relations and reputation management consulting firm in Maryville, recently announced the addition of Tyra Tucker Haag as media relations coordinator.
Haag will assist in the oversight of local, regional and national media relations campaigns for the firm’s clients, which include accounts in the energy, science, education, housing, interior design, non-profit and consumer financial services sectors.
Prior to joining the firm, Haag served as project director and media spokesperson for the Metropolitan Drug Commission, a non-profit substance abuse prevention agency in Knoxville.
Haag graduated with honors from the University of Tennessee in Knoxville in May 2004, where she earned dual Bachelor of Arts degrees in communication studies and Spanish. Haag received several recognitions while at UT, including the 2004 Greek Woman of the Year award and Miss Homecoming first runner-up. Haag also held membership in numerous academic and service honor societies. Her student internship experience while at UT included working as a newsroom intern at WBIR Channel 10, followed by an internship with Moxley Carmichael public relations firm.
Haag is an active member of the Junior League of Knoxville, most recently serving as editor of the League’s annual magazine and monthly newsletters. In recognition of her service, the League honored Haag as Volunteer of the Month in September 2008 and August 2006.
Haag’s other volunteer service includes mentoring for Big Brothers Big Sisters of East Tennessee and reading to children in Knoxville’s Lonsdale community. From 2007 to 2009, Haag served as chapter president of the Knoxville Area Alumnae Chapter of Alpha Omicron Pi. In 2005, Haag graduated from the Knoxville Police Department’s 40th class of the Citizen’s Police Academy.
Haag is a member of the Volunteer Chapter of the Public Relations Society of America and serves on the planning committee for the Friends of the Smokies Evergreen Ball, as well as the Knoxville coalition for All About Women. A Middle Tennessee native, Haag and her husband, Eric, reside in Knoxville with their son, Noah.
Established in 2003 and located in the Law Building in downtown Maryville, Mary Beth West Consulting helps clients advance their communications, relationships and reputations to meet business and organizational objectives. The firm’s services include integrated brand marketing communications strategies and campaigns; media, community and employee relations programs; social and interactive media strategies and program management; crisis preparedness; and special events.