Maryville College has announced that its admissions web site has been recognized as among the most highly rated in the country in the 11th annual My College Options Enrollment Power Index (EPI), an analysis of all four-year college and university web sites.
“We are proud to have our admissions website recognized by My College Options as one of the leading sites in the nation,” said Bill Sliwa, vice president for enrollment. “We developed our site with the knowledge that potential students would be looking here for critical admissions information. As a result, we have made strides to constantly update our site with the latest tools and information that meet the needs of students and ensure that they can learn about what we have to offer.”
In late 2008, Maryville College undertook a dramatic reskinning of its site. This redesign effort merged the unique photography used by the school and its ‘Stretch Your Mind’ tagline into the online medium. In addition to this “looks” overhaul, the site adopted the Common Application for its prospective students, integrated student, staff and faculty blogs and made certain that future students would find their way easily to the most needed information.
MyCollegeOptions.org is the nation’s largest online college planning program created by the National Research Center for College & University Admissions™ (NRCCUA®). Every summer, the staff of college admissions and Internet experts conducts a research-based analysis that measures how well college and university websites provide information to prospective students to assist them through the application process.
The study grades over 3,000 institutions on a 100-point scale, including functionality, design and technology components. The criteria for the study is reviewed and updated annually by internal experts as well as current high school students. Each institution was rated by over 1,000 current high school students.
Statistical tests are used to determine the specific criteria to be used and their relative importance to students. This year’s study examined 34 different criteria in four main categories: admissions page design and navigation, web site interaction and online admissions tools, ability to find key admissions information, and ability to contact the admissions office.
Additional information on the EPI study is available at www.nrccua.org/epireport.
To see the Maryville College web site, visit maryvillecollege.edu.