Chili’s carnival promotes St. Jude Hospital

Create-A-Pepper, restaurant sales also part of promotion for cancer research

The national restaurant chain Chili’s Grill and Bar has partnered with a Tennessee hospital to make a difference in the lives of children with cancer.

Chili’s first partnered with St. Jude Children’s Research Hospital in Memphis in 2002 when seven Memphis Chili’s raised funds for the hospital. In 2003, they expanded the fundraising to a regional level in West Tennessee.

In 2004, the restaurant made it a national promotion and set a goal of raising $50 million in 10 years. As of 2007, more than $18 million had been raised. Restaurants can run their own promotions and the entire chain participates in St. Jude Day, where 100 percent of profits for the day are donated to the hospital.

In Blount County, the local Chili’s not only participated in the Create-A-Pepper promotion, where customers buy and color signature Chili peppers, and the national St. Jude Day, but also had a parking lot fair with games and booths to raise funds and awareness. A total of 35 employees participated in the carnival, which was help in September.

In Alcoa, Chili’s is located at 204 Hamilton Crossing Drive.

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